List of useful acronyms
- CRM Customer Relationship Management
- DPO Data Protection Officer
- DSP Demand-Side Platform
- GDPR General Data Protection Regulation
- KPI Key Performance Indicator
- POS Point of sale
- PSR Parallel Synchronized Randomness
- ROI Return On Investment
- RTB Real-Time Bidding
- RTI Retail Traffic Index
- SIS Shop-In-Shop
- WoW Week on Week
- FAQ Frequently Asked Questions
- MAC Media Access Control